1987 - The concept year

The concept year, the name Weise was chosen, and a suitable Logo was developed that could be applied to helmets, boots, gloves and a Clothing and Accessories range.

The name 'Weise' was chosen as most of the leading clothing manufacturers at that time were large German companies such as Hein Gericke and Detlef Louis. Also our biggest competitor in the UK at this time was the "Stein" brand of leather clothing.

The Weise Collection concept was to offer quality garments that provided comfort, safety and functionality in use.

1990 - Weise improves rider safety

Weise became involved with the ACU (Auto Cycle Union). A working group was established to improve rider safety, mainly in connection with racing leather suits, in which Weise played an active role in drafting a "manufacturing guideline" for the production of race leather suits. Weise was one of only a few companies to press ahead with the guidelines, incorporating many modifications in its suits, which afforded riders greatly enhanced safety.

1998 - WRS Developed by Weise

The unique and trademarked system entitled WRS® (Water Release System) was developed by Weise, which is still used on textile garments and gloves today. Sympatex® approved the WRS® system, commenting that it improved the function of Sympatex® in garments & gloves. Sympatex® have strict guidelines regarding the production of garments and gloves using their products and to gain approval using its WRS® system was a major step for Weise.

2008 - Wholesale and Retail Division Call Centres Amalgamated

April: Wholesale and Retail Division call centres amalgamate within an extended and refurbished area with 36 work stations, including spare desks for future expansion. Under new management and with a recently-purchased telephone system, the 36-desk Contact Centre is designed to greatly enhance the service to retail and wholesale customers wishing to purchase motorcycle spare parts, accessories or clothing.

May: A specious new mezzanine floor is installed in the main warehouse to accommodate further expansion.

2012 – Weise Celebrates its 25th birthday

During its 25 years of development, the Weise brand has been awarded many accolades. Its best-selling, flagship jacket, the Dynastar, for instance, has been in production for well over 15 years (with various updates and improvements) and has been consistently cited as 'Best' and 'Recommended' buys.

Having started with just 25 products, the Weise catalogue now boasts well over 100 items in its range and has outlived the vast number of its former competitors. Over the years, Weise products have been exported to more than a score of countries in Europe as well as to far-flung Australia, Southern Africa and the USA.